Apple

So, the big one, right? I mean, whenever a blogger writes about Apple, it should be "the" post that answers all questions. Questions about their success, appeal and so on. Perhaps the reason is because of the fact that we are talking about one of the biggest and most profitable corporations ever. Also there is the fact that it is the company that was fathered by Steve Jobs who for a lot of people and myself remains one of the most visionary people out there (a bit later about him), but in my opinion there is much more to all this. You see, when it comes to Apple, there is one concept that really stands out when deciding what you think of it. In short, there are the haters and the lovers. I know that this is a very plain and simple way of thinking, nevertheless, this is a reality that can't be denied, that of quality and high standard. I am one of those people you can call a "converted hater". Indeed, for those of you who have read my previous posts regarding open-source and Linux, you must have had the idea that I'm an ardent supporter of anti-mainstream and stuff like that. All that is a just cause, but then there is the pursuit for reliability and even more importantly durability. And fortunately or unfortunately, only Apple seems to be the only company out there who understands the importance of this notion and delivers it with no compromises.

Before moving deeper into the ins and outs of Apple and the way I perceive them as a worthy company which creates products of the out-most standard, would like to introduce you guys to a concept in the sphere of manufacturing called "planned obsolescence". Ever heard of it? Well, for those of you who are not aware of it, it is an implementation used by most manufacturers out there, whereby they purposely produce products that become obsolete after a set period of exploitation. Why? Well the reason is plain and simple. If manufacturers produce a product that is as reliable as a product can be, they won't be able to make money on servicing, release of new hardware and so on. After the acknowledgement of this fact, one question remains unanswered. Is it worth paying extra to have a guarantee that the product you are buying won't be obsolete in the nearest future? My answer will be a definite "yes" and as mentioned earlier, only Apple is capable of providing this level of reliability. There goes the first point in Apple's favour. Indeed, being a purchaser of gadgetry for a while now, I have faced the fact that almost all gadgets I buy ranging from mobile phones to computers became obsolete after a two year period.I mean, how crazy is that? Aren't we like in the 21st century and everything? Why should I pay almost a 1000$ every two years for something that in theory should last from 5 to 7 years? If there you can answer this question, please go on.

The next thing in favour of apple is usability. So, when you think of the evolution of technology,you surely have the expectation that the way people interact with their devices should be seamless and easy. Nevertheless, the majority of devices we use these days are just a pain. I mean it looks like the billions of dollars all this IT companies make aren't properly used. Yet again, after using apple devices, I got the idea that idea that seamless is possible and the way Apple implements it, approaches my idea of what it should be and that my friends, is bliss. There might be some people out there who say things like Apple is just too over-priced or that it's over-hyped as hell. Though all that may be true, the question remains the same, "Is it worth paying extra to have a guarantee that the product you are buying won't be obsolete in the nearest future?" and the answer remains yes. Actually it's quite a sad thing that humanity is left with no other choice than this, but in an age where there is no escape from planned obsolescence, there is nothing that can be done other than going in for Apple products. I've done the switch, guess that there are more people like me on the way...